ZIMO Nicotine Pouches Review

Because of the simplicity of the product, there are viable nicotine pouch products not manufactured by Big Tobacco. The ZIMO Nicotine Pouch Collection is a great example. With a more innovative selection of flavors, they are perfectly positioned as an alternative nicotine product.


Adult vapers are at an unfortunate crossroads. An FDA study shows flavor bans increase cigarette sales. This market distortion has driven many vapers back into the arms of Big Tobacco, but also has positioned the nicotine pouch market to explode. Will ZIMO Nicotine pouches be able to capitalize on these market forces and become a popular alternative to tobacco-industry products like Zyn, On!, and Velo. Only time will tell. Let us look at their product.


ZIMO Nicotine Pouches

There are currently six ZIMO flavors. While not as ambitious as the “fruit-forward” lineup of Juice Head pouches, there are some great and unique flavors here you are not going to find in the typical mint and cinnamon infused flavors offered by tobacco industry products.


ZIMO nicotine pouches come in 3, 6 and 8mg strengths. These are standard, although the 8mg offers a bit more kick than the strongest offering. Each ZIMO nicotine pouch can holds twenty pouches. The typical user will go through a pouch every 2 to 3 days.

ZIMO Nicotine Pouch Flavors


Grape ZIMO Nicotine Pouch

A bold choice, they leveraged one of the more popular artificial flavors into a great nicotine pouch experience. The taste is exactly what you expect but it is not overwhelmingly sweet. The initial tingle of the product subsides as the grape smooths out over the course of its 30 minutes of life. This flavor is likely to appeal to adult vapers who gravitate towards fruit flavored e-liquids and disposables.

Wintergreen ZIMO Nicotine Pouch

Now we move on to a more standard nicotine pouch flavor. Almost every brand offers some version of wintergreen. Sharper than a classic mint, this is an excellent and clean tasting nicotine pouch.

Mango ZIMO Pouch

Another beloved vape flavor, mango works great in a nicotine pouch. It has a nice tropical zest that pairs well with the initial bite of a parked nicotine pouch. And when the flavor dissipates, it remains palatable and engaging.

Cinnamon ZIMO Pouch

The ZIMO lineup is evenly divided between classic oral nicotine flavors, be they tobacco or non-tobacco, and vape juice inspired flavors. Cinnamon fits in the first category and is a staple of the industry. It is a flavor that is perfectly suited for nicotine pouches, as the tingling sensation of a fresh pouch is nicely complemented by a sharp cinnamon flavor. And cinnamon is generally refreshing and corresponds with popular gum and mint flavors. This is an excellent cinnamon, with plenty of bite and long-lasting freshness.

Blueberry ZIMO Pouches

The final flavor is more vape oriented. A rich fruit infused flavor gives the unmistakable blueberry notes you expect, and it has enough berry tartness to keep the palate engaged without being distracting as a relatively long-lasting pouch.

Our Verdict

Zimo and Juice Head Nicotine pouches are two of the prominent independent brands looking to carve out a niche that appeals to adult vapers denied the flavors they prefer. It is likely that more brands will enter this nicotine pouch space as the market size increases. 

shop all pouches

ZIMO has the more conservative line-up, also offering the Wintergreen and Cinnamon flavors that are so popular with pouch users. But their fruit versions are well-executed and delicious. 

Juice Head flavors

Advantages of Nicotine Pouches

There are four general use cases where nicotine pouches make sense for an adult who is already consuming nicotine.

  • Nicotine pouches appeal to adult nicotine users who are hoping to avoid exposure to the tar and carcinogens of combustible cigarettes, while still satisfying nicotine cravings.
  • Chewing tobacco and snus users are switching to nicotine pouches because they contain no tobacco. Being made instead made from synthetic nicotine, nicotine pouches do not contain tobacco-specific carcinogens and have no tobacco flavor. 
  • Adult vapers who are looking for a more discrete option that can be used in smoke free areas.
  • Nicotine users who have decided to switch to an oral product that does not require inhalation.

What is a Nicotine Pouch?

The concept of the nicotine pouch could not be simpler. They use synthetic nicotine. Which means they are free from tobacco ingredients, tobacco flavor and carcinogenic nicotine specific nitrosamines. A 2016 study conducted by the Journal of Physiology and Biochemistry found both smoked and smokeless tobacco products contain tobacco specific nitrosamines.  Instead, the nicotine is manufactured in a lab. This option has become more commercially viable due to decreased cost but has existed for 60 years.

In appearance, a nicotine pouch looks a lot like snus, but instead of ground leaf tobacco is loaded with nicotine-soaked cellulose, which is made from plant material. The pouch is also cellulose, and the only other ingredients are incorporated to balance pH, impart flavor, or enhance shelf stability.


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Wholesale Nicotine Pouch Information

What is a Nicotine Pouch?

Nicotine pouches look like a paler colored snus pouch in appearance. They are designed to fit snugly between the user's lip and gum without the necessity for spitting. Unlike whole leaf tobacco or the ground tobacco material found in snus, nicotine pouches contain no tobacco material. Most products are filled with nicotine-soaked cellulose, made from plant material. 

Snus v Pouch

The thin white pouch itself is also made from plant fiber. Between these two elements, cellulose makes up the bulk of nicotine pouches.

Using a Nicotine Pouch

If you are an adult vaper who has been denied access to their preferred flavors and hopes to buck the trend, as an FDA study shows flavor bans increase cigarette sales, nicotine pouches may prove a viable alternative product. They come in a range of strengths. Generally, you absorb half or less of the listed strength and place the pouch under your top lip above the gum line. There is generally a tingling sensation, that subsides, and it can be "parked" in place for 30 minutes or more. They are designed so that the loss of flavor corresponds with the decline in nicotine.

Nicotine pouches are a simple product with ingredients found in countless consumable items. We have found most users go through a nicotine pouch can every two to three days.

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